ba&sh

Creative Lab

LOCATION

World Wide

CLIENT \ DEVELOPER

ba&sh, Diorama

YEAR

2022

CATEGORY

FASHION

MOTION GRAPHICS


INFO

The ba&sh Creative Lab is an innovative project that engages the brand's community in the design process, allowing them to vote on designs and colors, and contribute to creating sustainable, collaborative fashion collections​

Innovative Campaign Launch

Introducing an exciting new dimension to the ba&sh Creative Lab project, we've launched an innovative Instagram voting campaign featuring cutting-edge 3D marketing materials. This initiative invites our community to engage directly in the design process by voting on hyper-realistic 3D animated clothing. Each animated piece showcases intricate designs and fabric movements with stunning realism, offering a truly immersive experience that allows users to appreciate every detail as if they were viewing the garments in person.

Redefining Fashion Creation

This initiative demonstrates our dedication to pushing the boundaries of fashion and technology. Through this collaborative and engaging approach, ba&sh is redefining how collections are created, with each community vote shaping the final designs. This project not only ensures that the resulting collections are fashionable and sustainable but also reflective of the creativity and preferences of our community. Dive into the world of 3D animated clothing and experience the future of fashion design with ba&sh Creative Lab.

Click to watch the video! BA&SH CREATIVE LAB - OFFICIAL VIDEO

Interactive Design Process

The integration of 3D technology not only elevates the visual appeal of our collections but also transforms how we interact with our audience. By leveraging Instagram's platform for voting, we make the design process accessible and engaging for everyone, regardless of location. This initiative underscores our commitment to blending technology with fashion, ensuring that our community feels an integral part of creating sustainable, stylish collections. The hyper-realistic animations provide a unique, interactive way for users to see the potential designs come to life before their eyes, bridging the gap between digital innovation and high-end fashion.

3D render dresses ba&sh creative lab 3D render dresses ba&sh creative lab
3D render dresses ba&sh creative lab 3D render dresses ba&sh creative lab